Advertising Disclosure

Our Commitment to Transparency

At Fathomly, we believe in complete transparency regarding our advertising relationships and any financial arrangements that may influence the content we create or recommend. This disclosure is designed to help you understand these relationships and make informed decisions.

We are committed to maintaining editorial integrity while being honest about how we generate revenue and fund our operations.

Last Updated: January 22, 2026

Affiliate Relationships and Partnerships

Affiliate Program Participation

Fathomly may participate in affiliate marketing programs, which means we may earn commissions when you click on certain links or make purchases through links on our website. These affiliate relationships help support our work and allow us to continue providing valuable content and services.

How Affiliate Links Work

When we include affiliate links in our content:

• • Commission-based compensation: We may receive a commission if you click on an affiliate link and make a purchase or take a specific action
• • No additional cost to you: These commissions do not increase the price you pay for products or services
• • Independent recommendations: Our product recommendations are based on our genuine assessment of quality and value, not solely on commission rates
• • Clear identification: We strive to clearly identify affiliate links when they are used in our content

Our Product Recommendation Policy

When we recommend products or services:

• We only recommend products and services that we believe provide genuine value
• We conduct thorough research before making recommendations
• We disclose any material connections or financial relationships
• We prioritize your interests and trust over potential commission earnings
• We regularly review and update our recommendations to ensure they remain relevant

Financial Relationship Transparency

We maintain relationships with various companies and service providers. These relationships may include affiliate partnerships, sponsored content arrangements, or other business collaborations. We disclose these relationships whenever they may influence our content or recommendations.

Sponsored Content and Paid Promotions

Sponsored Content Identification

From time to time, we may publish sponsored content or paid promotions on our website. When we do:

• • Clear labeling: All sponsored content will be clearly labeled as "Sponsored," "Paid Promotion," or with similar transparent language
• • Editorial standards: Sponsored content must meet our quality standards and provide value to our audience
• • Editorial independence: While sponsors may have input on topics, we maintain editorial control over the final content
• • Authenticity: We only accept sponsorships for products or services that align with our values and our audience's interests

Brand Partnership Disclosures

When we enter into partnerships with brands or companies:

• We clearly disclose the nature and scope of the partnership
• We maintain honest and objective perspectives in our coverage
• We distinguish between our editorial content and partner content
• We ensure our partnerships do not compromise our integrity or credibility

Content Authenticity Guarantees

Whether content is sponsored or organic, we maintain the same high standards for accuracy, quality, and usefulness. Our goal is always to provide valuable information to our audience, regardless of any commercial relationships.

Third-Party Advertising Networks

Display Advertising

We may use third-party advertising networks to display advertisements on our website. These networks may use cookies and other tracking technologies to:

• Deliver targeted advertisements based on your browsing behavior
• Measure the effectiveness of advertising campaigns
• Collect demographic and interest information
• Provide analytics about advertisement performance

Behavioral Targeting and Personalization

Third-party advertisers may use information about your visits to our website and other websites to provide advertisements about goods and services that may be of interest to you. This practice, known as behavioral advertising or interest-based advertising, uses cookies to track your online activities.

For more information about how we use cookies and how you can control them, please see our Cookie Policy.

Advertising Partners

We may work with the following types of advertising partners:

• Display advertising networks (such as Google AdSense, Media.net)
• Programmatic advertising platforms
• Direct brand partnerships
• Sponsored content providers

Each of these partners has their own privacy policies and practices regarding data collection and use.

User Rights and Controls

Your Choices Regarding Advertisements

You have several options for controlling your advertising experience:

• • Cookie management: You can manage or disable cookies through your browser settings or our Cookie Preferences center
• • Opt-out tools: You can opt out of interest-based advertising through industry opt-out tools and programs
• • Browser settings: Most modern browsers include privacy features that can limit tracking and personalized advertising
• • Ad blockers: You may use ad-blocking software, though this may affect your experience on our site

Data Collection for Advertising

Information collected for advertising purposes may include:

• Pages you visit on our website
• Links you click on
• Time spent on different pages
• General location information (based on IP address)
• Device and browser information

This information is typically collected anonymously and is used to improve the relevance of advertisements you see.

Your Rights Under Privacy Regulations

Depending on your location, you may have specific rights regarding the collection and use of your data for advertising purposes under regulations such as GDPR, CCPA, or other applicable privacy laws. For more information about your privacy rights, please see our Privacy Policy.

FTC Compliance and Guidelines

We comply with the Federal Trade Commission (FTC) guidelines regarding endorsements and testimonials. This means:

• We clearly disclose material connections between ourselves and the brands or products we recommend
• Our endorsements and testimonials reflect honest opinions and experiences
• We do not make claims about products or services that cannot be substantiated
• We identify sponsored content and paid promotions clearly and conspicuously

We take these obligations seriously and strive to maintain the highest standards of transparency and honesty in all our advertising relationships.

Editorial Independence and Integrity

Despite our advertising relationships and affiliate partnerships, we maintain strict editorial independence:

• • Unbiased recommendations: Our product recommendations are based on merit, not commission potential
• • Critical perspective: We maintain the right to criticize products or services, even those with which we have affiliate relationships
• • Reader-first approach: We prioritize providing value to our readers over generating commission revenue
• • Ongoing review: We regularly reassess our partnerships and recommendations to ensure they continue to serve our audience well

Updates to This Disclosure

We may update this Advertising Disclosure from time to time to reflect changes in our advertising relationships, partnerships, or practices. When we make significant changes, we will:

• Update the "Last Updated" date at the top of this page
• Post a notice on our website
• Notify users if the changes materially affect their rights or our practices

We encourage you to review this disclosure periodically to stay informed about our advertising relationships and how they may affect the content you see.